Nothing real deep here, so you can lose the compression pants and bike helmet.

Still a pretty fun social profiling technique using only visual stimuli. I love the fact that at the end they let you grab the widget so you can post it to your Facebook or whatever page.

I’m not sure “dreamer” “thriller” “back to basics” “relaxed” is 100% on the money, but it’s not far off. Not sure how the outcome would have changed if I’d picked the dog turd picture for “that’s gross.”

KidWithMatches is the personal blog of Pete Eberbach, VP Director of Online Marketing & Technology with St. John + Partners.

Tags: Facebook, social profiling, widget, youniverse

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